Check out the style that makes my local coffee shop a cool place to hang out.
Of course it has great coffee (REALLY good), and the people who run it are lovely and personable too, but in a sense this is expected. A coffee place needs to deliver with its product, and the personal touch makes you care. But how do you differentiate your coffee shop from all the others with similar coffee, cakes and lovely, carrying owners?
The benefit here is not just caffeine, it is a sense of belonging and of comfort.
I can’t find the same level of differentiation, particularly focusing on comfort, in the way wine is retailed.
To much emphasis is placed only on the choice of wine, but a good list is not all I’m after.
Where are the cool wine bars?