I never thought I'd see wine advertising at the Superbowl, and if you blinked, you didn't.
For most Americans, the Superbowl is a beer event - at least from an advertising point of view. It was...
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An alternative take on using sex in advertising to sell wine
What happens when you combine a hint of the surrealism of René Magritte and Salvador Dalí? How about an advert to sell Cava in Belgium?
OK, maybe not up to the 'masters' level, but really quite...
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It’s awake! Wine advertising grows up – a bit
Wine advertising doesn't often work. Who wants to see other people drinking glasses of wine, however happy, attractive or rich they might appear to be?
(for an example, see this TV ad by Echo Falls from...
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